Probably the best, if not at the very least the most enjoyable and readable book on marketing in the Internet age: Seth Godin’s This Is Marketing.
The last page comprises a summary of the book. That is very cool.
Mandatory reading.
This Is Marketing
Probably the best, if not at the very least the most enjoyable and readable book on marketing in the Internet age: Seth Godin’s This Is Marketing.
The last page comprises a summary of the book. That is very cool.
Mandatory reading.
